Campaign performance reports
Weekly rollups across paid, organic, lifecycle – pulled from the same five tabs, every Monday.
By team · Marketing
Repeatable work, without the spreadsheet drag.
A co-worker for the weekly campaign reports, content briefs, and dashboards your marketing team already builds by hand.
§01 · Weekly work
The work your marketing team already does – every week.
These are the recurring deliverables a co-worker is built for: the kind of work where the shape doesn't change week to week, only the inputs.
Content briefs by channel
Draft briefs the team would write by hand – audience, angle, evidence, references – channel-shaped.
Weekly dashboard refresh
The CMO dashboard most teams update manually – pulled, cleaned, annotated, and queued for review.
Competitor monitoring digest
A weekly competitor digest – pricing pages, blog cadence, paid creative changes – drafted, not blasted.
§02 · Co-worker
A co-worker for this team – reads, drafts, waits for approval.
Connects to the marketing stack you already use. Drafts the work. Asks for human approval before anything ships.
RIY-MKT-01
Connected
HubSpot / Salesforce
GA4
Looker / Sheets
Slack
Marketing co-worker
read·draft·approve
Weekly brief drafted
Dashboard refreshed
CMO digest queued
§03 · Engines
The agent engines doing the work.
Three of the five engines fit this team best – visualisation, analysis, and the watchful eye that flags what changed.
Dashboard Agent
Refreshes the weekly CMO view – pulls metrics, annotates what moved, surfaces the chart the team would have built.
Visual · Recurring
Data Analysis Agent
Reads the approved sources, runs the comparisons, and writes the explanation in your team's voice – with citations.
Analytical · Cited
Anomaly Detection Agent
Watches CAC, CPL, channel mix and creative fatigue. Flags the unusual moments before the Monday review.
Watchful · Proactive
§04 · Sample workflow
A weekly campaign review that shipped by 8am.
A real engagement pattern – what the team asked for, what the co-worker did, what got approved, and what landed in inbox before standup.
What was asked
"Give us the Monday campaign read without spending half the day on it."
A 4-person marketing team was spending most of Monday assembling the weekly campaign read – pulling from HubSpot, GA4, Looker, three Slack threads, and a Sheets master file. By the time the CMO saw it, the team had no bandwidth left to act on it.
What the co-worker did
Read the week's data. Drafted the brief. Flagged what moved.
Overnight Sunday into Monday, the co-worker pulled performance across paid, lifecycle, and organic from the connected sources. It assembled the weekly view in the team's existing template, called out the three channels that moved outside the normal band, and attached source links to every number.
What got approved
The marketing lead reviewed once, edited two lines, hit approve.
The lead opened the draft at 7:40am, corrected the framing on one channel where the co-worker had over-read a creative test, and approved. Nothing left the approval gate until a human said yes.
What shipped
In the CMO's inbox at 8:00am, with citations.
An implementation-led engagement that took four weeks to map and ship. The team got Monday back – and the workflow now runs every week, with the model getting sharper as the lead's edits feed back in.
§05 · Get started
Bring the one weekly thing your marketing team repeats.
We'll map it with you, identify the minimum context the co-worker needs, and ship a working version in 2—4 weeks – your data, your tools, human approval.